Agency News
NBC chooses Savant Creative Group for store graphics project.
August 19, 2004
A commercial photography fashion shoot was produced today by Savant Creative Group for NBC. The project was for the promotion of The NBC Experience Store and involved several models in and around 30 Rock.
The NBC Experience Store is an innovative retail attraction with interactive features, a Sweet Shop and DVD Café, and a state-of-the-art high-definition theater, and more. The NBC Experience Store offers walking tours behind the scenes of NBC's New York studios and of New York's most recognizable landmark, Rockefeller Center. The 20,000 square foot facility is conveniently located directly across from Studio 1A, home of the TODAY Show, on the corner of 49th Street and Rockefeller Plaza. It's a one-stop visit to the world of NBC.